Susan Beausang, head scarf designer and creator of the BeauBeau, has
received patent approval for her pre-fitted headscarf. Beausang started to go into design development in 2006, and once the
BeauBeau was perfected, she founded 4Women.com
to sell the BeauBeau.
Based in Sarasota, Beausang designed the
scarf for women with medical hair loss. 4women's mission is to help
women cope with medical hair loss in a dignified and stylish manner. The
BeauBeau provides a comfortable and fashionable option for those who
prefer an alternative to wigs, and those who enjoy stylish scarves. The
thing that makes the scarves so unique is the how the lining of the
scarf is sewn into the main body of the scarf. For women without hair,
it offers comfort without slippage or gapping at the sides of the scarf
as it conforms to the shape of each individual's head.
learned early on that we would need to size them because there's no such
thing as one size fits all when it comes to a woman's head," says
Beausang. See here a YouTube video
on how to measure your head.
For the past nine years, Beausang has lived with AU
(Alopecia Universalis), an autoimmune disease that causes complete hair
loss. "I was bringing a unique perspective to the development of this
product because I have lost my own hair," says Beausang."So I really
knew the important elements of design for this particular market because
I really started designing it for myself. I knew the comfort level,
what it felt like to wear something on your head for 8-10 hours a day,
and how the seams would have to be for maximum comfort and coverage."
paid attention to all of these elements and wanted to put something
together that was not only functional, but fashionable. The scarves are
easy to style
and Beausang says its almost like having your hair styled in various
ways. There are also transitional scarves for those
who are in the process of either growing their hair back or losing their
Their motto to cancer patients, alopecia patients or any
woman or girl who suffers from medical hair loss is: "Just because you
lost your hair does not mean you have lost your sense of style."
The scarves have proven to be so stylish that women who do have
hair have found the scarves to be an attractive wardrobe addition.
Beausang's company has conducted extensive research on medical hair loss
and its impact on women, their emotions and confidence. For this
reason, Beausang says she will always have a primary focus on reaching
out to women who have medical hair loss and sharing her product with
Beausang began the lengthy patent process on
March 2, 2007 and her innovative creation received patent approval on
May 4, 2010.
The BeauBeau is available in four different sizes
in a variety of fabric styles, plus children's sizes. It is sold online
at various boutique locations in the United States, Canada and Europe.
Susan Beausang, 4women.com