For decades, motorists and visitors to Ringling College of Art + Design have been greeted by the same image on the college’s front lawn: A minimalist, tilted cube that stands more than 15 feet high at the corner of Tamiami Trail and Martin Luther King Boulevard.
Over the years, time and the elements weathered the Cube into a drab, gray block, and it faded into the scenery for most passersby. Three Ringling College
students, however, recognized the sculpture as a six-sided blank canvas, and seized the opportunity to give the Cube a fresh makeover.
Graphic Design Seniors Mariana Silva, Anna Jones and Kim Daley developed the concept for the “Faces of Ringling” project, a school-wide collaboration aimed to give the Cube a literal “facelift” by combining the self portraits of two dozen students.
“A lot of alumni like the Cube a lot, so we didn’t want to remove it. Instead, we were looking for a cost effective way of bringing life back to the Cube, and in a way that would represent the college today and its diverse student body,’’ Silva says. “We found that bus wrap is cost effective and can be done quickly.”
The team worked within the RCAD Design Center, an internship class that gives students the opportunity to work on “real world” projects, to draft the concept for “Faces of Ringling,” and presented to the college board early in the Spring 2014 semester. They also put out a call to student artists for self portraits, and received more than 100 submissions.
The team selected the work of 24 students from approximately half of the college’s 14 majors to be displayed in four-portrait collages on each of the Cube’s six sides. Sarasota-based sign company, Signs in One Day, installed the Cube portrait wrap on April 11, providing the Cube with a fresh face -- 24 of them, in fact.
“The idea is to create something different every year, or at least regularly, with lots of student involvement. It’s a better representation of the school,” Silva says.
Writer: Jessi Smith
Sources: Mariana Silva, Kim Daley, Anna Jones: RCAD Graphic Design ‘14