Red Frog Marketing, an advertising and PR marketing firm in Pinellas County, plans to move from Largo to downtown St. Pete and hire five people by the end of the year.
"We started with no money, but had a very clear vision on where we want to go and what we wanted to achieve," says Jenn Greacen, founder and CEO of Red Frog. "In 2010 we had over $2 million in total revenues, with $1.2 million in net sales."
Greacen attributes the growth of her company since it stared in 2003 to strategic business decisions, including pairing brands with one another and a recent merger/acquisition of the company Clear Ph
Red Frog will move to the former McCrory's Department Store in downtown St. Pete later this year.
"We have secured a five-year letter of intent with the owners of the historic McCrory building located at 433 Central Avenue," Greacen says. "The building is a gorgeous 4,000-square-foot loft, which we expect to take occupancy of in September."
Along with the new digs, Greacen plans to hire this year and next.
"We currently have nine talented employees, we are hiring and expect to grow to 14 by the end of this year," Greacen says. "By the end of 2012, we expect to have 20 employees."
Greacen says she is currently hiring senior and junior account executives. Later on, she plans to hire a copywriter, public relations manager and a media buyer.
Red Frog Marketing
is currently located at 2401 West Bay Drive, Bldg 100, Suite 101 in Largo.
Writer: Kimberly Patterson
Source: Jenn Greacen, Red Frog Marketing