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Innovation & Job News

2 Media Companies Merge, Create Up To 5 Jobs

Two successful media companies are merging and as a result will create jobs for media professionals in Tampa. The Web Decorators and Kim Francis Communications have come together to produce a full-service integrated inbound marketing agency. The new company, Media Fusion, will service customers through integrated solutions including, search engine optimization (SEO), blogging, content publishing and social networking.

“The marketing service industry is transforming,” says Cindy Kelly, president of Media Fusion. “Media is moving in a more viral direction. As a result, companies are investing more of their marketing dollars in content like blogs, social media and webinars and less in traditional forms of media such as print, radio and television. The merger of our two agencies will allow us to be more of a hybrid marketing agency that is more tech savvy, agile and collaborative then most traditional PR firms.”

As a full-service marketing agency, Media Fusion will be looking to expand as its client base grows. Kelly says she expects to add two to five new positions in the next two years.

“The merger allows us to increase our service offerings and will ultimately grow our client base,” she says. “We anticipate our company will employ professionals with experience and expertise in content marketing, social media consulting, blogging, search engine optimization, mobile marketing and website development, as well as evolved forms of publicity, brand marketing and crisis communications.”

Web Decorators
, which was previously located in the Westchase neighborhood, has been in business since 2005 and has since relocated to the offices of Kim Francis Communication in Ybor City. Operations for the merged company, Media Fusion, will be housed at 1517 E. 7th Ave., Suite E, in Tampa.

Writer: Kimberly Patterson
Source: Cindy Kelly, Media Fusion

Read more articles by Kimberly Patterson.

Kimberly Patterson is a news editor for 83 Degrees Media in the Tampa Bay region of Florida.
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