A new app created by a developer in Tampa could be a consumer choice game-changer.
MeSpoke, a social media app that gives power to the consumers, is set to launch this summer. The app allows members, known as "Speakers'' the opportunity to express themselves, while promoting their favorite brands and retailers. In turn, it offers brands and retailers an opportunity to follow a more cost-effective business model.
“MeSpoke really shifts all of the power from the business to the consumer,” says Sid Khurrum Hasan, co-founder of MeSpoke
Hasan goes on to say that he has observed that while business to business commerce is down; consumer to consumer business is on the rise.
“If you’ve ever been out and see someone with a fantastic purse, or a beautiful bracelet, chances are you may ask where they got it from,” he says. "MeSpoke allows its Speakers to basically do the same, but take it a step further. It allows members to post an image and then whatever content is uploaded can be tagged, and other consumers can not only click on the content to see where the shirt is from, but take the consumer directly to the brand or retailer’s site to purchase.”
He explains that he wants MeSpoke Speakers to be brand ambassadors in the same way that sports figures and celebrities are today.
The developer on this innovative concept is Steve Tingiris of Dabble Lab who is also located in Tampa.
“We interviewed 24 development companies, but hands down Dabble Lab
was the best decision,” Hasan says.
For more information, visit the company’s website