Socius Marketing, a company that provides
organic search engine optimization and search-friendly web design and
development, is seeking staff writers, outside sales associates, web maintenance professionals and
Launched in 2006 and headquartered in Tampa, the firm was started by Bob Ford, chief operating
officer, and Chris Behan, president, while working out of their dining
rooms. It has since grown to 20 full-time employees housed in a
building on Rocky Point Drive.
Socius is the Latin word for
"partner" and Socius has served as a sales partner to their clientele.
Through SEO, Socius Marketing
assists clients with marketing their products and
services through the client's company-owned website. Ford says they
enable their clients to change their philosophy on how they view their website.
Clients are encouraged to treat their website
like their sales department, and hold it to quotas and expectations,
the same way a sales person has quotas and expectations.
Through targeted focus and research of the market, Socius determines
what consumers are looking for on the Internet, how they're looking for
the product or service and assists their client in converting the
traffic into sales leads.
In this challenging economy, Socius
has thrived and Ford says, "I think what has really helped us here
versus a lot of other businesses in this economy, is that we can bring
some degree of hope to a business. We can help them capture a consumer
segment that in the past they may have not focused on."
addition to Tampa, Socius has a sales force in Atlanta, however, as an
SEO firm, much of their business is done virtually and they support
customers across the country.
"A lot of our customers have gone from being local to national to almost international now," says Ford.
has been adding new clients monthly, and with that comes growth of
their own in-house talent and the currently open positions
Writer: Nancy Vaughn
Source: Bob Ford, Socius Marketing