New Tijuana Flats, 40 Jobs In St. Pete

Bringing its Tex-Mex cuisine and unique ambiance to Roosevelt Boulevard North in St. Petersburg, Tijuana Flats is slated to open its third location in the Tampa Bay region on August 27th.

Featuring a made-to-order menu and 15-pump hot sauce bar, the new 2,000-square-foot Tijuana Flats at 10300 Roosevelt Blvd. N. in St. Pete is expected to accommodate 148 guests with indoor and outdoor patio seating.

“Tijuana Flats, as a brand, has been expanding very rapidly over the past several years with a significant emphasis on new development in West Florida, as well as South Florida,” says Ashley Montgomery, Tijuana Flats director of PR and marketing. “We are constantly getting requests from guests for more saturation in the West Florida market so the Roosevelt location seems like a perfect fit.”

And, obviously, the fast casual restaurant's brightly colored wall mural will be in tow; the artwork at the new location, called “The Zombeez,” will feature zombies playing in a band with a lead singer uncannily resembling a post-apocalyptic Elvis Presley.

An iPad kiosk will also be made available at the Roosevelt Boulevard North location, where guests can sign up onsite for the Flatheads eClub, offering deals, coupons and event information.

In addition, Tijuana Flats plans to become more environmentally conscious, incorporating energy efficient equipment including LED lamps, solar-powered kitchen timers, low-flow toilets and a tankless water heather.

“The front of the house tile is made from 40 percent pre-consumer recycled materials,” Montgomery says.

Prior to opening, the new restaurant is expected to bring about 40 new jobs to the area with a goal of moving several of its employees from part-time to fulltime positions.

Writer: Alexis Quinn Chamberlain
Source: Ashley Montgomery, Tijuana Flats
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