Tampa Heights will soon have a distinctive collection of eateries that Developer Jamal Wilson hopes will help Tampa become a food destination.
The Hall on Franklin
is an upscale, chef-driven food hall that will feature several dining options, a craft coffee bar, a lounge with specialty signature cocktails, outdoor seating and live entertainment on nights and weekends. It's expected to open this fall in the historic Farris Building, 1701 N. Franklin St., which housed an automobile company in the 1920s. A grand opening is tentatively scheduled for Nov. 1.
Wilson came up with the concept over several years. He was exposed to cultural restaurants and food curation while playing professional basketball in Europe, and he visited modern-day dining halls more recently while traveling with his family in the United States, like The Source
and Avanti F&B
in Denver and The Pennsy
and Gotham West Market
in New York City.
"At some point you begin to wonder if you can deliver something of that level where you live, and eventually you say, 'Why not,'" Wilson says. " … Our local talent, for one, is exceptional, and one of the things I love about Tampa in general and the small pockets of communities like Tampa Heights and Seminole Heights specifically, is how supportive and welcoming we are for new ideas and entrepreneurial ventures."
Property owner Maureen Ayral of A2 LLC restored and renovated the building over two years. She refreshed the hardwood floors, brick walls, ceilings and ornate iron details. She also converted the street-level windows that once showcased new model cars to glass garage doors that will bring light and fresh air to the indoor-outdoor dining experience.
The 8,000-squre-foot Hall has already partnered with local restaurants, which will showcase unique dishes from their flagship locations or create new pop-up concepts. They include: The North Star Eatery, an Asian fusion concept by Kevin and Singh Hurt of Anise Global Gastrobar
; La Bodega, Latin fusion by Felicia LaCalle, the former executive chef of The Samba Room, which is now closed; Bar K?-fe, a coffee bar by Ty Beddingfield, former master barista at Buddy Brew
; Bake ’N’ Babes, desserts and confectionary by Julie Curry; Bar Concept, bespoke cocktails by Ro Patel, bar program creator of Franklin Manor
and Anise; and Heights Melt Shoppe, gourmet sandwiches, homemade soups and sides, hand-spun milkshakes, and unique popsicles by David Burton of Holy Hog BBQ
, Tampa Pizza Co.
and So Fresh
Wilson, who estimates the total investment in the project is between $500,000 and $750,000, says The Hall is a great opportunity for local chefs looking to deliver their vision on their own terms.
"It's not an easy proposition to start your own restaurant from the ground up, so the collective is a great entry point for an up-and-coming chef to break out," he says.
He says the collective is an even better opportunity for Tampa foodies.
"There is nothing like being able to order an appetizer from one restaurant, share dishes from three more, while having a craft cocktail designed to complement the menus from multiple restaurants," he says. "Or maybe you just want to stop in for ice cream, dessert or coffee at the walk up open door cafes. I just can't imagine a better experience with family and friends."
The dining area will feature modern, high-end design elements, and if visitors see something they like, they'll be able to purchase the same item from The Hall's retail space and have it shipped directly to their home.
Entertainment on nights and weekends will be provided by DJs and live bands.
"It also helps that on the weekends we will be open until 2 a.m., which lends itself well to the live, work, play theme of the urban corridor," Wilson says. "Your food options should not be limited after (midnight) in a thriving city like Tampa."
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